Branding, whether it’s children’s toys or a menthol cigarette ban, is how information is framed, repackaged, and delivered. With that in mind, Brands Mean a Lot looks at the impact branding has across a range of subjects—tech, politics, pop culture, and economics alike.

And now, a quote from my favorite novel, The Stranger, by Albert Camus:

“I may not have been sure about what really did interest me, but I was absolutely sure about what didn't.”

That’s kind of the approach I’ll take here.

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Exploring the ways branding impacts our lives--covering everything from home office playsets to menthol cigarette bans.


Brands mean so much!